New York Microscopical Society

Expanding NYMS’ reach to foster a diverse audience while improving the membership sign-up and donation workflows

Education | Science • Website

A desktop wireframe prototype of the nonprofit - New York Microscopical Society’s - website to display the UX/UI and design strategy to encourage microscopists to join the community and donate

Context

New York Microscopical Society was founded in 1877 to promote the theoretical and practical phases of microscopy for professionals and amateur enthusiasts.

Design Goals

Expand NYMS’ reach to foster a diverse audience

Attract new members and improve the sign up flow

Promote upcoming NYMS events

Core Features

Landing Page

Meet NYMS members

Member Sign-up Flow

Donation Flow

Project Team

Hasan Hachem, Project Manager

Hoa Luong, Product Designer

Nouran Sedaghat, Product Designer

Sehyun Jeon, Product Designer

Alexis Li, Product Designer

Collaboration

Deb Kapell, New York Microscopical Society

This project was developed at the Center for Digital Experiences at Pratt Institute, a design consultancy in the School of Information.

Previous
Previous

New York Mycological Society

Next
Next

Transportation Alternatives